About me

I’m Veronica, a CIM-qualified marketer and an ILM-certified mentor working with B2B and SaaS businesses to build marketing programmes and develop creative teams.

Into The Woods Marketing is my B2B marketing consultancy, built on 15 years’ experience working with start-ups and growing businesses in tech, property, healthcare and e-commerce.

This Substack - The Woods and The Trees - is a peek behind the scenes of small business life and what I am (still) learning about marketing. It’s a work in progress.

If you’d like more of this, then I’m pretty active on LinkedIn.

Marketing aside, I have three cats, an endless house renovation and I am in the circus. Which may or may not feature here.

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A newsletter about small business life, B2B marketing and creative careers.


I write about B2B marketing and creative careers on The Woods And The Trees 🌳